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Is Facebook Fan Page Good for Your Brand?

Posted on 11. Jul, 2009 by Isaac Yassar in Uncategorized

Hi mate!

If you wonder what is the answer for the question above, imagine this. You come across a blog (on a free domain) owned by someone you never heard before (or simply “nobody”). Then you see his / her Facebook Profile link and you feel that it is nice to have a new friend there. However, after you visited the link, it turns out that it is not a profile page but a fan page. What will you think about its brand? May be you will say “Who the hell are you, asking me to be your fan instead of your friend??“. You see here, fan pages of artists and public figures is a common thing in Facebook, but this idea of nobody’s fan page is actually quite tickling and partially offending.

In Facebook, I have made friends with superstar bloggers like Darren Rowse (ProBlogger.net), Brian Clark (CopyBlogger.com), and Steve Pavlina (StevePavlina.com). And none of them makes any fan page before their friend number limit is reached. If they are that humble, then common bloggers like me (and probably you) should be even more humble. It’s better for the brand, trust me.

Being confident and being too proud of your work are two different thing folks. I mean you should be confident and proud with the best craft you can produce, but you should not be excessively bathing in pride. In addition, expressing your confidence needs adaptation with your surrounding society, which means you have to look around. The point is you should not be more proud than those who are better known than you, unless you want to give negative image to your own brand.

If you want to create a fan page so that you don’t need to see people’s status updates while yours are seen by public, that’s selfish. It is not selfish if you are a famous blogger, artist, or public figure. But if you’re not either of them, you need to question yourself: are you good enough to be selfish. Are you worthy enough to ask people to be your fans instead of becoming your friends? Nobody is actually good enough to be selfish, dude. Nobody is good enough to be proud too much.

So fellas, if you are a blogger and your friend limit in Facebook is not yet reached, I suggest not to create a fan page. Especially if you are not superbly renowned yet, because if you are too proud, you can seriously offend your potential network, and that’s certainly bad for your brand.

What do you think about Facebook Fan Page, people? Feel free to use the comment form

Tags: facebook, Social Media